Peter Saville is a British graphic designer. Born in Manchester in 1955, has been a pivotal figure in graphic design and style culture. In fashion and art projects as well as in music. Since his first work for Factory Records in the late 1970s, Peter Saville Having been introduced to graphic design with his friend Malcolm Garrett by Peter Hancock, their sixth form art teacher.
Saville decided to study graphics at Manchester Polytechnic, where Garrett soon joined him. At the time bands like Kraftwerk and Roxy Music obsessed Saville, but Garrett encouraged him to discover the work of early modern movement typographers such as Herbert Bayer and Jan Tschichold. He found their elegantly ordered aesthetic more appealing than the anarchic style of punk graphics. Tschichold was the inspiration for Saville’s first commercial project, the 1978 launch poster for The Factory, and a club night run by a local TV journalist Tony Wilson.
Sought out by a younger generation for his signature, Saville’s work became increasingly self-referential. Not only was he photographed for Suede’s Film Star, but The Apartment was a set in the cover of Pulp’s This Is Hardcore. Meanwhile advances in image manipulation software enabled him to digitally rework images, rather than having to work with sourced imagery
He has created album artwork for acts such as Joy Division, New Order and, later, Suede and Pulp and by the mid-1980s, Saville’s reputation as a designer of music graphics was assured and he was sought-after by mainstream acts such as Wham! and Peter Gabriel, No longer involved with SHOW studio, he continues to recycle his own work, alongside that of others.
Design Museum web site identity
Design: Peter Saville
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